About Us

Cheiri was founded on the idea that beautiful clothes can be created consciously, in kind ways, working with nature. 

Our mission is to create a truly ethical and sustainable brand, with every element considered. 

All of our items are handmade in a small atelier in Sofia, Bulgaria and we have a completely transparent supply chain.

We want you to wear our pieces for years to come, to celebrate the most beautiful natural materials on your skin and to fall in love with clothes again. 

Classic Styles

We offer everyday wardrobe essentials that are strictly made from all natural, sustainable materials.

Our designs are minimalist and classic but with comfort in mind.

We are season-less, with the focus on versatile pieces that can work together easily and with items that already exist in your wardrobe.

MVP Cleo

We are a small team based in the UK and Bulgaria, we are passionate about sustainable fashion, with our most valued player, Chocolate Lab, Cleo.

She is present in all important Cheiri events - our mascot, our sweet lady who reminds us to live in the moment.

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